Find Your Business Voice

Posted on Nov 1, 2011

Communicating the value of your business can sometimes be a tricky thing to get right. Unfortunately, it’s just not as simple as listing the features of your product or service. In addition, you need to convince potential clients to choose you and not your competition. If your business is doing well, then you’re probably already […]

Follow the Money!

Posted on Oct 3, 2011

A common trap for businesses is getting caught up in activities which don’t produce any income. However, I believe that the way to address this is to ask yourself three simple questions about any activity in your business. I like to call this “Follow the Money!” Question 1.  Is it generating an income? Most of […]

Do You Make a Good Second Impression?

Posted on Sep 1, 2011

We all know the importance of making a good first impression, but how good is your second impression? I’m sure you’ve met people in the past who presented very well at the first meeting but then didn’t call you back or deliver what was promised and this probably changed your impression of them. A consistent […]

Never Write a To Do List

Posted on Aug 1, 2011

There’s nothing more satisfying than writing a To Do List and I agree that writing things down is a great way to plan. However, before you write your next To Do List have a think about the process and consider trying a slightly different approach. Generally a To Do List has the following items: Items […]